Quick note: in response to your feedback, we'll be changing the look of these emails. The new template will probably get tweaked a few times before we're all done, but you can see what future emails might look like here.
Hi Adam
Does your current marketing take a "shotgun" approach, or do you aim at specific segments of your target market and address them specifically?
During a recent discussion on our blog of email marketing practices around the holidays, one of our readers made the excellent point that some holidays are only celebrated in certain countries (or are celebrated on different dates), and that many businesses fail to recognize this and segment their lists accordingly.
Fortunately, it's not hard to segment your list and target certain groups of subscribers.
Watch a 2-Minute Video on Geographic Targeting
One criteria you can use to target them is their location. This can be especially useful around the holidays.
While we've mentioned this before, I thought you'd benefit from a more tangible example.
So, I put together a video that shows just how easily you can zero in on groups of readers located in the same part of the world -- even if they don't tell you their location when they sign up!
Watch The 2-Minute Video
For ideas on when it might be appropriate to segment your list geographically, grab our Holiday Marketing Calendar. (Yes, it's free too!)
Miss Our Confirmed Opt-In Seminar? Catch the Video!
Last week, many of you joined us for our Confirmed Opt-In seminar. From the feedback, I'd say those who attended came away with a lot of ideas on how to improve their own confirmation rates.
If you weren't able to join us, but would still like to learn more about how to effectively build your list while maximizing your email deliverability, we recorded the seminar for you to review!
Watch The Confirmed Opt-In Seminar
Any Questions? We're Here to Help!
Our Customer Solutions Team is ready to field your questions - give us a call, email us or start a livechat on our site!
And Adam, if you're ready to start putting AWeber's email marketing tools to work for you, set up your risk-free account today.
Try us out for a month -- if at the end of that month you haven't see results, let us know we're not for you and you want your money back. We'll refund you -- without giving you a hard time.
We don't have a "sales" or "retention" department at AWeber, in part because we think you're smart enough to know for yourself if our service is for you.
Read more about why we don't have a sales team.
Cheers,Justin Premick Education Marketing Manager AWeber Communications, Inc.
We're Here To Help!
Hours: 8AM-8PM ET Mon-Fri. and 9AM-5PM Sat.Email John Chow at Customer Solutions TeamUS Phone: +1 800-531-5065International Phone: +1 215-825-2196Live Text Chat2865 S. Eagle Rd. #338, Newtown, PA 18940
Thursday, December 20, 2007
Free Web Marketing Videos
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